The trend that ‘store level data’ becomes more and more available to manufacturers increases. At Impaqtr, we follow this trend and we’ve finished a new product that contains among other things a white spot analyses, where we link ‘must have’ assortments with sales to identify how much value is lost, because of not being distributed. Retailers in scope are Carrefour in Belgium, Albert Heijn & Jumbo in the Netherlands.

More information about our way of working can be found in the product ‘Store Level Insights’.